Behind the Scenes: Spring 2013 Catalog Shoot
Here is an exclusive look at how our creative team pulls together a catalog photo shoot on the streets outside of Fenway Park!
The team is just about ready to get started. Models are changing and everyone is discussing the plan of attack.
Putting the models in their place (literally). Our team adjusts everything from their hair to their arm position.
Because the photo shoot was done outside, it took a long time to get the lighting right. Adjustment after adjustment just to get that one great shot.
Of course mother nature doesn’t always work with us. Just waiting for that darn cloud to pass over…
…and for some of the clouds to come back. Too much sun!
Perfecto! Just don’t move a muscle…
Designer Ty is bringing new clothes for the models to do a quick, on spot, wardrobe change for the next round of photos.
Add in some trendy accessories…
And take a quick break! After a long day of shooting, adjusting and walking some times you just gotta lean back.
Check back next Spring to see all the finished product online and in stores!